Bunnie XO, known for her bold style and the popular Dumb Blonde podcast, has built an impressive online brand. As of 2024, her net worth is estimated between $5 million and $7 million. This wealth is largely generated from her work as a social media influencer, podcast host, and model, as well as her ventures in brand partnerships, sponsorships, and YouTube
Early Life and Career Path
Bunnie XO, born Alyssa Bunnie DeFord in Houston, Texas, had a turbulent childhood that deeply influenced her journey. Raised primarily by her father after her mother left when she was a baby, Bunnie faced early hardships but emerged with a unique style and an independent personality. Her resilience is evident in her career choices, where she found success through creativity and self-expression
Rise to Fame
Bunnie XO’s journey to fame started with her presence on social media platforms like Instagram and YouTube, where her distinct look and outspoken personality resonated with a large audience. She launched the Dumb Blonde podcast in 2019, which quickly became popular for its unfiltered discussions on pop culture, personal stories, and interviews with various guests. This podcast not only increased her visibility but also became a significant source of income through sponsorships and ads
In addition to her podcast, Bunnie XO collaborates with brands in fashion and beauty, promoting products to her millions of followers. Her visibility is bolstered by her relationship with Jelly Roll, the country rapper whom she married in 2016. This relationship has played a significant role in her public persona, offering fans insight into her life and relationship dynamics through shared social media moments
Financial Success and Ventures
Bunnie XO’s primary income streams include brand endorsements, social media collaborations, YouTube, and her podcast. With over 250 million views on YouTube alone, her earnings from ad revenue contribute substantially to her income, estimated to be around $750,000 from this platform. Her yearly earnings, averaging around $1 million, come from her social media work and various brand partnerships
The entrepreneurial couple also invests in real estate. In 2021, Bunnie and Jelly Roll bought their first home together and have plans to expand their property investments. Their social media followers often see glimpses of their lifestyle, such as Bunnie’s custom Mercedes Wagon, underscoring her success
FAQs about Bunnie XO
What is Bunnie XO’s Net Worth?
Her net worth is estimated between $5 million and $7 million as of 2024, with steady growth due to new partnerships and ventures
How Does Bunnie XO Make Money?
Bunnie’s income comes from her podcast, social media brand partnerships, YouTube ad revenue, and modeling contracts. Her wide-ranging online presence has enabled her to secure deals with various brands
What is Bunnie XO’s Role on Social Media?
As a social media influencer, Bunnie XO promotes fashion and lifestyle brands, engages in brand collaborations, and uses her platforms to share aspects of her life with Jelly Roll and her stepchildren
What is the Dumb Blonde Podcast?
Dumb Blonde is Bunnie’s podcast that covers a mix of pop culture, personal stories, and interviews. It is known for its candid discussions and has contributed significantly to her popularity and income
How Did Bunnie XO and Jelly Roll Meet?
They met in 2015 at one of Jelly Roll’s concerts in Las Vegas. Their instant connection led to marriage in 2016, forming a partnership that has influenced both their lives and careers
Future Prospects
With continuous growth in her social media influence, Bunnie XO’s net worth is expected to rise. She remains a significant player in the influencer space, bringing authenticity and personality to her brand. Her story is one of overcoming early life struggles to achieve financial and personal success, inspiring her audience along the way.
